• Discover how analytics can help grow your business

    Visa Analytics Platform can help optimize your business strategy through data-driven analytics.

    Sign up for a trial

What is Visa Analytics Platform?

Meet a data-driven analytics platform that helps to identify areas of performance opportunities through insightful reports, dashboards and applications.

Benefits to your business

Analyze daily and monthly data across your Visa portfolio at cardholder, merchant and transaction levels.

Powerful benchmarking

Get competitive industry benchmarks to help uncover opportunities for your company. 

Data science and AI

Evaluate your portfolio and customer base leveraging data and dashboards optimized by our data science and artificial intelligence teams.

Global reach

Tap into reliable and secure data from one of the world’s largest payment networks.

The business opportunities

Implement Visa Analytics Platform into your business plans to take advantage of your insights and data.

Reduce fraud

Identify potential high-risk locations, categories, and channels at the transaction detail level.

Assess products and portfolio

Customize reports to help create strategies by payment method and market segments.

Track buying patterns

View cardholder behavior at the account-level to help follow shopping patterns and spending trends.

Track merchant trends

Get merchant insights and their cardholder spend behavior, trends and payment methods.

View case studies

Fraud prevention

A regional U.S. credit union used Visa Analytics Platform to help reduce international fraud by 60 percent.

Read about their success

Improving efficiencies

A large U.S. issuer used our platform to avoid overstaffing and improve customer experience.

Read about the improvement

Analytics at your fingertips

Benefit from a single platform designed to unearth game-changing opportunities for Issuers, Acquirers, and Co-brand Merchants.

Portfolio Diagnostics Application

Performance data, and peer benchmarking across core areas for usage, channel, cross-border and merchant segments.

Travel Predict Application

A predictive app that helps you deliver more relevant messages and offers by identifying likely travelers before they travel.

Cardholder Analysis Dashboard

Monthly trends within the Visa portfolio and data analysis over the past year.

On-demand Reports

Custom reports are updated for daily analysis in areas such as product, digital, authorization, finance, fraud, marketing, operations, products and more.

Portfolio Manager Tool

Segment and monitor cardholder behavior to help you make more informed business decisions.*

*Issuers only

Setup and support

Connect with your Visa account executive to get set up quickly and easily.

Sign up and login

Sign your agreement and set up your account.

Sign up for a trial

Get live training

Discuss your customized plan with your Visa representative.

Register for training

Enjoy ongoing support

Get continued assistance through training sessions and webinars.

Email us for support

Learn more about analytics

Download our resources to leverage Visa’s global payment network and advanced data science.

Managing fraud

Read how Visa Analytics Platform can make an impact to help minimize losses and increase profits in your business.

Read about its impact

Cross-border usage

Explore how Visa Analytics Platform provides a deep-dive into cross-border transactions by examining areas such as product categories, online vs in-person purchases, market concentration and more.

Explore cross-border usage

Get started

Identify new opportunities through data-driven analytics that can help shape strategy and drive your performance.
Sign up for a trial