Empirical, verified data
Tap into Visa’s real-world intelligence—with two times the spending data as our nearest competitor—based on verified VisaNet transactions, including credit, debit, prepaid, commercial, small business and PLUS ATM Network.
Fast, secure and up-to-date
Get the latest visitor information you need, updated 45 days after the end of every quarter and delivered in a secure email so you can be confident in your decision-making.
Flexible and versatile
Put our travel data to work by creating customized reports to help you solve challenges and meet your business objectives.
Focused
Take a deeper dive into separate tourist and business traveler trends, and keep tabs on real tourists, rather than long-term residents, with our patented international tourism methodology.
3.5B
Visa cards1
200+
countries and territories
61M
merchant locations3
210.3B
total transactions2
- 1 as of December 31, 2019
- 2 as of March 31, 2020
- 3 data provided to Visa by acquiring financial institutions and other third parties
Destination overview dashboard
Get an at-a-glance summary of your destination’s performance, including year-over-year growth metrics and seasonal trends.
Visitor origin summary
Explore your destination’s top feeder markets based on how much visitors are spending.
Market segment summary
Understand which market segments visitors are spending on most in your destination.
Merchant categories summary
Take a more granular view of your visitors’ spending to help reveal key patterns and trends.
Data is illustrative only.
International only
Get tourist spending information based on country origin.
U.S. domestic only
Get tourist spending information based on metropolitan area origin.
Combined (international + U.S. domestic)
Get both international and U.S. domestic spending information for all visitors to your destination.